Now Booking  ·  Appointments Begin July 13, 2026
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321-400-3214
Boutique Gynecology  ·  Winter Garden, FL

Gynecology care that
feels personal.

Thoughtful, physician-led care from Dr. Megan Luciano — with more time, more access, and one doctor who knows you.

Now in-network with Aetna  ·  office visits $150–$350  ·  more carriers coming soon
Sparrow patient
Coffee moment
Doctor at work
Woman exercising

Founded because
you deserve better.

Sparrow was created for women who want more than a rushed appointment. Here, your care is personal, thoughtful, and built around an ongoing relationship with one physician.

By keeping our patient panel intentionally small, we can offer the personalized care that used to be the norm, and should be again.

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One Physician Relationship
You see Dr. Luciano herself at every visit — one doctor who knows your history from your first appointment onward.
Longer, Unrushed Visits
Appointments are scheduled with real time to talk, ask questions, and be heard — never rushed through.
Boutique, Modern Care
A calm, comfortable office and a small patient panel — designed around your time, not a waiting room.
Clear Communication
Easy scheduling, easy messaging, and straight answers about your care and what it costs.

Everything a gynecologist should do.
One doctor who knows you.

Whether you're scheduling a routine annual exam or trying to understand a new symptom, Sparrow offers comprehensive gynecologic care in a setting designed to feel calm, clear, and personal. And if you don't see your concern below — if it's women's health, it belongs here.

Annual Well-Woman Exams
Preventive care and screening, with a doctor who knows your history year after year.
Birth Control, Preconception & Postpartum
Contraception and family planning, with support before and after pregnancy.
Abnormal Bleeding & Pelvic Pain
Heavy, irregular, or painful periods — investigated, not dismissed.
PCOS & Endometriosis
Evaluation and treatment plans built around your symptoms and your goals.
In-Office Procedures
IUDs, implants, colposcopy, biopsy, and ultrasound — right in the office.
Menopause & Hormone Therapy
Comprehensive perimenopause and menopause care, including individualized hormone therapy (HRT).

Transparent pricing  ·  $225 annual exam  ·  $250 new patient  ·  in-network with Aetna, more carriers coming soon

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Dr. Luciano
Dr. Luciano

Care from a physician who takes
the time to know you.

Dr. Megan Luciano
Board-Certified OB/GYN  ·  Founder, Sparrow
"I strive to know each woman's story, to know her face and name reflexively, to prioritize her concerns."

Dr. Luciano founded Sparrow Women's Health to offer a different kind of gynecology experience — one rooted in time, trust, clear communication, and continuity of care.

Dr. Luciano grew up in Wheeling, West Virginia, one of three sisters in a loving household with hard-working parents. A competitive athlete throughout high school, she pursued her undergraduate degree at Marietta College in Ohio, where she met her husband Christopher. She went on to earn her medical degree at Marshall University Joan C. Edwards School of Medicine, then completed her OB/GYN residency at Orlando Health Winnie Palmer Hospital for Women & Babies in Orlando, Florida.

After years of private practice and hospitalist care, and following the birth of her own two children, Dr. Luciano felt called to build something different and founded Sparrow: a practice designed around an intentionally slower schedule, evidence-based care, and the formation of real, lasting connections with patients.

Outside of her practice, Dr. Luciano prioritizes time outdoors with her family, friends, and Pepper, her velcro-dog. She and her family are longtime members of Christ United Fellowship in downtown Orlando. Dr. Luciano enjoys the culinary and creative arts, she unwinds with long walks, great books, good coffee, and conversation.

Bachelor of Science, Marietta College Doctor of Medicine, Marshall University Joan C. Edwards School of Medicine OB/GYN Residency, Orlando Health Winnie Palmer Hospital for Women & Babies
Active Florida State Medical License Board Certified in Obstetrics and Gynecology Diplomate of the American Board of Obstetrics & Gynecology Fellow of the American Congress of Obstetrics & Gynecology The Menopause Society Member
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Menopause & Midlife

Expert menopause care
& hormone therapy.

Hot flashes, sleep changes, mood shifts, or cycles that aren't what they were? Dr. Luciano — a member of The Menopause Society — provides thorough evaluation and individualized hormone therapy (HRT), in-network with Aetna or at transparent prices, starting with a comprehensive 45–60 minute consultation.

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Booking is
simple.

No referral needed, no enrollment, no fine print. Schedule online in about a minute, or call the office at 321-400-3214 — new patients are welcome.

Schedule an Appointment
01
Schedule online or call
Pick a time that works for you through our online scheduler, or give us a call. It takes about a minute.
02
Come in and be heard
Your first visit is unhurried: your history, your concerns, and a plan you decide on together.
03
Stay with one doctor
Every visit after that is with Dr. Luciano too — in the office or by telehealth once you're established. She'll already know your story; you never start over.

How paying for care
works.

Sparrow is in-network with Aetna, and we're credentialing with the other major carriers, expected over the coming months. Until your plan is in-network, care is available at simple, transparent cash rates. Same care, no surprise bills.

Now accepting Aetna and Traditional Medicare. Dr. Luciano is also a TRICARE-certified, currently non-network provider for eligible TRICARE Select and TRICARE for Life beneficiaries.

Four simple paths
  • Aetna & Traditional Medicare: bring your insurance card and we'll bill your plan. Your usual copay or deductible applies. Please confirm we're in your specific plan's network; Medicare Advantage plans are verified separately.
  • TRICARE: eligible TRICARE Select and TRICARE for Life beneficiaries may be seen under non-network benefits — contact our office before scheduling so we can help verify yours.
  • Other insurance, for now: pay the cash rate at your visit, and we'll provide a detailed superbill you can submit to your insurer for possible out-of-network reimbursement, determined by your plan and not guaranteed.
  • No insurance: the same transparent rates, with payment at the time of service. HSA & FSA eligible, and lab work through Quest at self-pay pricing.

View insurance and payment information

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Office Visits  ·  Cash-Pay Rates
$225
annual well-woman exam  ·  every visit priced upfront
Simple visit pricing
  • New patient visit — $250
  • Annual well-woman exam — $225
  • Follow-up visit — $150
  • Comprehensive menopause consultation (45–60 min) — $350
  • Menopause follow-up / lab review — $150
Personalized estimates before any procedure is scheduled

Frequently asked
questions.

Am I a good fit for Sparrow?+
Sparrow is open to all women, especially those who have felt frustrated, unheard, or rushed through previous women's health appointments. We're a great fit for women who consider themselves generally healthy but want increased attention and real support in optimizing their wellness.
Do you accept insurance?+
Yes. Sparrow is in-network with Aetna, and we're actively credentialing with the other major insurance carriers, which we expect to complete over the coming months. If your plan isn't in-network yet, care is available at transparent, upfront self-pay prices with payment due at the time of service, and we'll provide a detailed superbill upon request that you can submit to your insurer for any available out-of-network reimbursement. HSA and FSA funds may be applied toward self-pay care. Lab work can be run through Quest at self-pay pricing.
What does a visit cost?+
Office visits have simple cash rates: $250 for a new patient visit, $225 for your annual well-woman exam, $150 for follow-up visits, and $350 for a comprehensive menopause consultation. If you're in-network with Aetna, your visit is billed to your plan instead. Personalized estimates are provided before any procedure is scheduled.
Who will be my care team?+
The one and only Dr. Luciano. You'll see her directly at every visit, from start to finish.
How do I get started?+
Simply schedule an appointment online or by phone. For gynecologic care, we're in-network with Aetna and offer transparent self-pay pricing for all other plans, nothing else required. For menopause and midlife care, your first visit is a comprehensive consultation where you and Dr. Luciano build your plan together.
Where is Sparrow Women's Health located?+
Sparrow is located at 1150 E Plant St, Suite G, in Winter Garden, FL 34787, and cares for women across Winter Garden, Horizon West, Windermere, Ocoee, and the greater Orlando area. All care is provided in person at our Winter Garden office.
Are you accepting new patients?+
Yes. Sparrow is welcoming new patients, and because we keep a smaller patient panel, you'll have real time and attention at every visit. You can schedule online or call us at 321-400-3214 to get started.
Do you offer telehealth visits?+
Yes, for established patients. Your first visit is always in person at our Winter Garden office; after that, Dr. Luciano offers telehealth appointments when a virtual visit fits your care.
Do I need a referral to see a gynecologist?+
No referral is needed. You can schedule directly with Dr. Luciano for your annual well-woman exam, contraception, or any gynecologic concern, whether or not you're using insurance.

Ready for healthcare
that's actually for you?

Schedule your first visit with Dr. Luciano today — unhurried appointments, direct answers, and care built around you from day one.

Spots are limited. We intentionally keep our patient panel small so every patient gets the attention they deserve.